Instruction file imported from leemusnz/Stakrv2 (
.cursor/rules/brand-guidelines.mdc). Copyright stays with the author.
description: STAKR BRAND GUIDELINES
COLORS Primary (Neon Orange): #F26722 Use for: CTAs, logos, key highlights Vibe: Bold, disruptive, high-energy
Secondary (Vibrant Teal): #F2A254 Use for: UI contrast, creator flows, secondary buttons Vibe: Balanced, fresh, trustworthy
Background - Dark Mode: #2E2E2F Neutral container/background color for dark interfaces
Text / Interface Base: #2E2E2F (Note: “Off White” is listed but appears to duplicate dark charcoal)
// -- TYPOGRAPHY -- Font Family: Montserrat Weights: Bold, Regular Line Height: 1.4 Letter Spacing: 0
// -- LOGO USAGE -- Logo represents personal ascent + accountability Geometric vector style Clear space around logo must equal height of flag on mountain icon
// -- VOICE & TONE -- Voice: Bold, cheeky, straight-talking Style: Action-oriented, motivating, anti-fluff Audience: Doers tired of BS, ready to bet on themselves
// -- BRAND SUMMARY -- Stakr is a challenge-driven brand with a high-stakes aesthetic Tone is confident and rebellious, not corporate or motivational fluff Design is clean, geometric, and built for clarity at speed